CLIENT
Scorese Brewery
ASK
Bring a new energized look into a new and upcoming small brewing company.
DELIVERABLES
Label Design, Branding, Identity,
Brewery Design
INSIGHT
Consumers are always looking for well-designed labels and branding before they even taste the beer. Some even say that the branding of a company influences the taste.
BREW MASTER
Nicolas Scorese
SOLUTION
Communicate quality, class and great taste through a refreshed
company branding.
THE OLD WORLD
When introduced to the brand, the labels did not communicate what was featured inside each bottle:
great taste, passion for the craft, and more importantly, the good times that will be had while enjoying an ice-cold one at the beach or around the fire.
THE NEW WORLD
Introducing a total brand overhaul:
The new designs feature sleek lines, bright colors and more emphasis on the photography - No more of the dark borders and washed out colors. This new brand now communicates the passion, creativity, and love that goes into each bottle.
OLD CRAFT MEETS NEW STYLE
With a new brew site and pub up and coming, it is key to continue the new brand language into the space. This time, adding more significance on the love and history of the craft.
