CLIENT

Barnes & Noble 

DELIVERABLES

Book Cover Design, Motion, Experiential, Social

ASK

Barnes & Noble wants to promote the 200th anniversary of the publication of Frankenstein.

INSIGHT

People seek stories with universal themes still relevant to modern society.

SOLUTION

Remind people that Frankenstein is still relevant in our modern world.

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SOCIAL CAMPAIGN

The book’s social media page will connect themes introduced 200 years ago to current events happening today.

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BROUGHT BACK TO LIFE

To promote interest and cause controversy as in the story, a global traveling museum will feature technology and medical practice reenactments used in the 18th and 19th centuries.

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